Have you ever wondered how a logo comes to life? Our journey at Barrel & Brand began with a simple yet passionate idea, and our logo is a reflection of that very passion for whisky and branding excellence.
🖊️ The Inspiration:
It all started one evening in my home library surrounded by my cherished collection of whiskies. While trying to explain my vision to our logo designer, I realised that words alone couldn't encapsulate the essence of what I envisioned. So, I laid down several of my favourite bottles and sketched an outline around them. This outline was not just a shape but a story—a story of heritage, craftsmanship, and flavour.
🛢️ Why 'Barrel'?
The choice was clear. Whisky’s soul is shaped in the barrel it matures in. Oak casks are not merely containers but alchemists, turning simple spirits into complex, nuanced concoctions. This maturation process is central to our brand, symbolising growth, depth, and richness.
🌟 And 'Brand'?
Our team comprises qualified and experienced brand ambassadors. We bring authenticity and expertise to each event, educating and engaging with true passion. Our logo had to reflect this professionalism and the personal touch we bring to the world of spirits.
🎨 Choosing Our Colours:
Selecting the right colours was crucial. We opted for hues of orange and reddish browns, echoing the warm, inviting colours of whisky and the oak casks it ages in. These colours not only represent the spirits we adore but also evoke feelings of warmth and welcome, much like a good dram does.
So there you have it—the story of our logo, which stands as a symbol of our commitment to delivering exceptional whisky experiences at every gathering. We’re proud of what it represents and excited to share this journey with you all.
🥂 Here’s to memorable stories and unforgettable flavours. Join us at Barrel & Brand, where every event is a new chapter in the art of whisky.
What’s the story behind your logo? I’d love to hear how others have encapsulated their brand’s essence in their design. Share your stories below!